Using Social Networking Aggregation in Tourism Marketing: FriendFeed

Posted on August 4, 2009

socialnetworking-friendfeedWhat is it?

FriendFeed allows users to find friends and join in conversations with people across the world with similar interests. This site serves mainly as an aggregator, or one that combines all of your existing social media accounts and puts them in one spot, displaying all of your activity on one page and allowing your friends to see what you are doing across the web.

Who uses it?

FriendFeed isn’t as popular of a social media platform as Facebook, Twitter and MySpace, but it’s very resourceful for people with social media accounts all over the Internet.

Benefits in Tourism Marketing

It’s hard managing social media accounts all over the Web. With FriendFeed, it puts everything in one place for you, along with setting up another corner of the Web for your CVB or tourism bureau to call its own. By creating a profile, you can provide information about your destination. This service also allows you to find “friends” by their interests, so you can find people interested in travel, tourism, beaches, golf, or anything else that your travel agency could provide and provide them with more information.

How to sign up

To register, simply provide your name, username and password. Your username becomes part of your FriendFeed URL for easy sharing with others. After you create your account, don’t waste any time importing all of your Web activity into your new profile.

Social media optimization defines the use of new portals and sites designed to bring people of common interests together, and travel-related companies have recognized the marketing potential for such sites. At Simple Tourism, we specialize in the maintenance and development of your brand and destination via social media exposure. Social networking sites offer Internet users the opportunity to discover where to eat while on vacation, and which resorts have the best deals. These networks also provide businesses the opportunity to boost the link popularity of their main websites and draw potential subscribers to become regular visitors of their sites as well. When you sign on with Simple Tourism for our SMO package, you have the option of customizing a social media presence as it suits your business or bureau. Contact us today for a free quote.

Jessica Swink is a freelance writer specializing in articles about Social Media Optimization and SEO for travel Web sites.

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