What You Can Learn From BP’s Mistakes

July 7, 2010 View Comments

Of all the lessons learned from the BP debacle, the most important was the first one BP learned. The internet is a powerful PR tool that can crush you quickly. Bad news gushed across the internet like…well, like a broken pipe. In the days, and now weeks, following the initial report, BP continued to make [...]

Currituck County Wins for Online Marketing Strategies

June 23, 2010 View Comments

The dynamic marketing team of Currituck County Department of Tourism and Travel recently came away winners at this year’s Destination Marketing Achievement Awards hosted by VisitNC. The awards are designed to recognize the best innovations in tourism marketing for the state, and we’re proud to say that Simple Tourism, the premier tourism SEO and social marketing firm, had a hand in their success.

The Facebook Backlash and Your Social Campaigns: Should You Be Worried?

May 18, 2010 View Comments

Need help with your Facebook promotion? Contact Simple Tourism today at 757-499-1990!
Not everybody is happy with Facebook right now. Accusations of breach of privacy and disregard for online safety have prompted grassroots protests and mass deletions of accounts on the premise that not only does the social network do nothing to protect user privacy, but [...]

Tourism Facebook Marketing: You’re Doing it Wrong

January 21, 2010 View Comments

Being a social media guru now and having the opportunity to help CVBs and tourism bureaus with Facebook and Twitter marketing, I am constantly looking for ways other tourism and travel businesses are using social media.

What I didn’t expect to find this afternoon was this:

Phone Apps Help Tourism Businesses Keep Travelers Informed

December 23, 2009 View Comments

These days, if somebody is in a strange city and looking for a place to eat, he may pull out his smart phone and call up an application like the one for Yelp to track down a specific cuisine. If somebody is lost, one can use an application from Mapquest or Google to locate where they need to be. General travel apps for finding restaurants and hotels prove popular, but if you manage the tourism for a specific destination you may wish to consider having an app developed to better showcase your region to visitors.