Tag Archive | "travel marketing"

What You Can Learn From BP’s Mistakes

July 7, 2010 View Comments

Of all the lessons learned from the BP debacle, the most important was the first one BP learned. The internet is a powerful PR tool that can crush you quickly. Bad news gushed across the internet like…well, like a broken pipe. In the days, and now weeks, following the initial report, BP continued to make [...]

Tourism Facebook Marketing: You’re Doing it Wrong

January 21, 2010 View Comments

Being a social media guru now and having the opportunity to help CVBs and tourism bureaus with Facebook and Twitter marketing, I am constantly looking for ways other tourism and travel businesses are using social media.

What I didn’t expect to find this afternoon was this:

SEO Writing Is Top Solution For Travel Marketing

August 10, 2009 View Comments

While asthetics might get a person to visit your destination, it may not get them to your Web site. When someone is thinking about different locations for vacation, a quick Google search may be all the research they do. Where your travel site comes up in page results could be the determining factor if you [...]

Incorporate Facebook Into Your Travel Marketing Plan

July 29, 2009 View Comments

In addition to your marketing Web site, your CVB or tourism bureau has the opportunity to be seen by more than 250 million people all over the world at any given time. This idea of increasing your Web traffic may seem complicated and time-consuming, but it is much easier than you may think.
According to Facebook’s [...]