Tag Archive | "twitter"

What You Can Learn From BP’s Mistakes

July 7, 2010 View Comments

Of all the lessons learned from the BP debacle, the most important was the first one BP learned. The internet is a powerful PR tool that can crush you quickly. Bad news gushed across the internet like…well, like a broken pipe. In the days, and now weeks, following the initial report, BP continued to make [...]

Reach Out to Traveling 20-Somethings Through Social Media

March 22, 2010 View Comments

How to reach key target demographics when planning your tourism marketing campaign in social media.

Creating a Social Media Plan for Tourism Marketing

March 4, 2010 View Comments

Most successful ventures in life generally start with a plan. Unfortunately, most who decide to use social media for travel marketing forgo necessary strategy. Through the careful planning and interacting on these networks (and others), you can drive traffic to your destination.

Spread the Tourism Love: Make it Viral

March 1, 2010 View Comments

Can you make a destination viral? With a well thought-out strategy and a little bit of creativity, the sky is the limit on your destination marketing efforts.

Survey Says Tourists Use Facebook and Twitter for Travel Planning

January 29, 2010 View Comments

Ever wonder if social media is really worth the effort for your travel or tourism business?
(Insert a resounding “YES” here.)
This week, Ypartnership and the U.S. Travel Association released a survey of 2,200 American adults and found that 59% of the active travelers have visited social networking sites like Facebook (about 50%) or MySpace (about [...]

Encourage Word of Mouth Through Social Travel Sites

October 16, 2009 View Comments

An innkeeper at a popular Gainesville Bed and Breakfast recently confided how frequently he monitors the guest reviews on travel websites like TripAdvisor and Travelocity, despite the heart-pounding worry of finding a less than stellar evaluation of his business. Sites like these, which fall into a growing demographic of social networks catering to the travel [...]

Top Disney Vacation Experts to Follow on Twitter

September 23, 2009 View Comments

No doubt about it, a trip to any of the amazing Disney theme parks is an event to remember. One might argue, too, that the planning involved in such a vacation is an event in itself. Having spent a long weekend at the Animal Kingdom Lodge in Orlando and enjoying all the amenities of a [...]

Travel the US via Twitter – Follow the States

September 10, 2009 View Comments

Where in the USA do you want to go today? If you use the Internet to plan family and adventure trips, perhaps you have browse sites developed by the many tourism bureaus established around the country. For every state and territory in the union, there is a department encompassing that entire region, and multiple cities [...]

Using Social Networking in Tourism Marketing: Twitter

August 6, 2009 View Comments

What is it?
Twitter is a social networking site that allows users to answer the question “What are you doing?” in 140 characters or less. People have the opportunity to “Follow” people from all over the world to keep up with friends, headlines or even celebrity gossip. There is no limit of how many people can [...]

Using Twitter to Rent an Outer Banks Vacation Home

July 28, 2009 View Comments

It’s no secret people are turning to the Internet to plan vacations and reserve lodging. Travelers looking forward to a trip to the Outer Banks especially need to act quickly in order to secure a nice vacation rental near the beach, and the Web is a great resource for previewing available cottages and rooms. However, even in this digital age the Web moves only so fast – where real time is concerned, one needs more immediacy in planning. Using social media networks like Twitter are good for planning a great vacation.


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